Sport Vision - Buzzin with Local Content Production

Buzzin’ with style with the latest Nike silhouettes. To showcase the products in the best way and emphasize that you can find them in Buzz Sneaker Station stores we spoke to the audience through one of the most beloved local artists and influencers – Dara, the most followed Bulgarian singer on Instagram, and Philip Bukov a famous actor. They stepped into Nike Air Max’s latest models, helping to create local content and later using it to communicate the campaign through the influencers’ social media and a digital banner campaign.